Sectors — Home care
Software and words for home care.
Thirteen tools for the admin around your care system, and social media that reflects the dignity of the work.
The software · thirteen tools
First, the admin around your care system.
Built inside a working home-care office. One login for the work that currently lives in spreadsheets and evening inboxes.
- Rota & cover — every visit with nobody against it, grouped and ready to send
- Supervision — who is due, who is overdue, rebuilt as you complete them
- Care Certificate — progress by standard, with help drafting the evidence
- Live-in — placements, risk bands and touchpoints
- Meeting Notes — a recording in, your own template out
Then the feed, which is the first visit
Choosing care for a parent is one of the hardest calls a family ever makes, and it is almost never made cold. Daughters and sons research quietly for weeks: they read your reviews, scroll your photographs, and form a view of your culture before they ever pick up the phone. A neglected page reads as a neglected service — however unfair that is.
We build feeds that answer the question families are really asking: who are these people, and would I trust them with Mum? Carer profiles, long-service stories, consented moments of ordinary kindness — published steadily, in a voice that sounds like your best day.
“They treat Mum like family.”
The sentence every care feed should earn — illustrative
Consent and dignity, handled properly
Care content is only worth publishing if it is gathered honourably. Written consent for every identifiable person, records kept, and an absolute rule that dignity outranks content: if a moment should stay private, it stays private, however good the photograph.
What we publish for care providers
- ·Carer profiles and long-service stories — the strongest trust signal a provider has
- ·Consented family testimonials, presented with restraint
- ·Recruitment content that shows carers a workplace worth joining
- ·Measured responses to every review, including the unfair ones
From the people doing the work
Pocket Studio.
A carer photographs a moment worth sharing and sends it in from their phone over WhatsApp. Consent is checked against your records, faces without consent are blurred, and it comes back as a finished post waiting for your approval.
Questions
Asked, answered plainly.
How do you handle consent for photographs of clients?
Nothing showing an identifiable client or resident is ever published without written, documented consent — from the person themselves or the appropriate representative. We keep the records, and we brief your care team on capturing moments respectfully.
Does social media actually bring care enquiries?
It rarely produces the first phone call on its own — but it is almost always checked before that call is made. A warm, credible feed converts families who were already considering you, and it is one of the strongest recruitment tools a provider has.
Can it help us recruit carers?
Yes, and for many of our care clients recruitment is the larger return. Carers want to work somewhere that visibly values its people; profiles of long-serving staff and honest day-in-the-life content consistently outperform job adverts.
Do you understand CQC expectations?
We understand the regulatory sensitivities of publishing about care: consent, dignity, safeguarding and the difference between celebrating the work and exploiting it. Anything that touches an individual is approved by your registered manager first.
Start with a conversation, not a contract.
Half an hour. We will walk you through the software and tell you honestly what your public presence says today. Honest advice, whether or not we work together.